Things got sweet and wild for the Cherry Almond launch
Concepting . Art Direction . Photography
Aveda launched new product with an old favorite aroma – Cherry Almond shampoo and conditioner. It’s perfect combination of sweet hydration and bright pink spirit made for a whimsical and funny “Me… also me” Sweet & Wild campaign.
Our team supported the campaign launch with original social media content, and helped Cherry Almond become Aveda’s top selling product.
The highlight? Photographing new fans at the Aveda Cherry Almond booth at LA’s Beautycon and seeing my images in media surrounding the launch.
